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Executive Spotlights

Silverlight Digital

Silverlight Digital is a New York-based digital media agency that adopts a consultative approach to helping healthcare, pharmaceutical, retail, travel and other brands reach their desired audience online.

Working directly with brands and their agency counterparts, Silverlight leverages its programmatic and aggregate campaign data to make smart multi-channel buying decisions, while partnering with brand managers to successfully navigate the media landscape.


The agency’s capabilities include digital and multi-channel media strategy, media planning and buying, SEM, SEO, video, mobile, behavioral insights, analytics, influencing payers and point-of-care audiences, specialty journal publishers, social media, programmatic and more.


As a Premiere Google and Bing Partner, Silverlight Digital receives tier one support from publishers and through direct site partnerships and hosts a popular healthcare client roundtable at Google’s New York offices each year.


The agency was four-times named an MM&M 100 Agency (2017, 2018, 2019, and 2020) and a recent finalist for MM&M’s Small Healthcare Agency of the Year Award.


In 2019 Silverlight Digital became a certified woman-owned business by The Women’s Business Enterprise National Council (WBENC) which is the largest certifier of women-owned businesses in the U.S. and a leading advocate for women business owners and entrepreneurs.


Address: 15 E. 32nd Street, 3rd Floor, New York, NY

Phone Number: (646) 650-5330


Leadership:

Lori Goldberg, CEO and Founder

Michael Ackerman, SVP and Managing Director


New Business Contact:

Michael Ackerman, SVP and Managing Director mackerman@silverlightdigital.com


Year Founded: 2013


Areas of Expertise:

Capabilities include digital and multi-channel media strategy, media planning and buying, SEM, SEO, video, mobile, behavioral insights, analytics, influencing payers and point-of-care audiences, specialty journal publishers, social media, programmatic and more. Segments, where we specialize, include rare diseases, clinical trials, biopharma, online pharmacy delivery, conference targeting and well-established brands.

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